The London festival experience

GALA Brixton

As spring is firmly underway – or so we hope… c’mon, it’s still around 13°C most days here in London!– and daylight gets one extra minute each day, we get closer and closer to the wonderful stream of festivals that sweep across the UK. However, it seems like long gone are the weekends of mud, sweat and tears…

It seems that, as years have gone by, people are less interested in what some still love to call *the festival experience*. By that they mean camping for three/four days, often braving horrible weather conditions, large quantities of mud, bad toilet facilities, with little or no possibility of freshening up, let alone having a shower.

GALA Brixton

For someone who loves freshly washed hair (although I thank the Gods every day for dry shampoo!), clean and crisp clothing and the comfort of my own bed, this reads as my description of HELL.

I was never into this idea of ‘festival experience’, and I remember going to V Festival in 2006 and saying “oh my word, I cannot BELIEVE I’m home”. Don’t get me wrong, the festival was incredible! And it was even more so because in 55 minutes I was at my door, skipping happily to my warm shower.

I’m so glad to know that I’m not alone in this. The new festival experience involves VIP bracelets, a “sweat only if you want to” attitude, gourmet food trucks, drinks from independent producers and –the best of it all – a short tube/bus/Uber ride home.

LOVEBOX

It is no wonder that inner London festivals are becoming big players in the music scene. Field Day (Victoria Park), South West Four (Clapham Common), British Summer Time (Hyde Park), Wireless (Finsbury Park), Lovebox (Victoria Park) and GALA (Brixton) are some of the main festivals happening within London this spring and summer, taking advantage of the appeal of being at home after a long day (and sometimes night) of partying.

And let’s not forget that 2017 will be the first year where we’ll be able to use the night tube during summer! This is something I’m really looking forward to, in order to reduce my late night post-partying Uber addiction…

So, if you ever thought that you wanted to experience festivals but wouldn’t be happy applying your makeup in a muddy compact mirror, after cleansing your face with just a baby wipe for the third day straight… I HEAR YOU. Have a thorough look on all events happening within London and I’m sure you’ll find something that tickles your fancy – and with travelling time possibly shorter than your daily work commute!

written by Carol

Right, you know the drill… this is a bit of a PR post.

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