Now, in my book, makeup and women empowerment go hand in hand. Makeup makes my outside look like I feel inside and ready to take on the world.
Think what you like of that. Haters will disagree and say that too pretty cannot be powerful. Thing again. It comes from within so suck it up.
And EcoTools is not only supporting female empowerment but also enabling it via their Women’s Empowerment Collections raising awareness (and money) for women’s education.
The #MyTrueBeauty campaign continues the brand’s commitment to Global Education by supporting Glamour’s The Girl Project with a $100,000 donation and the launch of 3 limited edition makeup brush collections raising awareness to the project’s work.
I was lucky enough to get my hands on the Glow for it collection, which comes with all the tools to unleash your glowing true beauty.
It comes with an angled powder (great for bronzer, blusher or highlighter), eye shadow applicator, pointed concealer (for spot on application), highlighting fan (glow, glow!), eye shading brushes and a pretty mini mirror reminding you to, well, just Glow for it, girl!
The EcoTool brushes are super soft, durable and extremely efficient tools. Their light-coloured bamboo handle is comfortable and the pink ferrules make this set super sweet.
Also, they are made of renewable and recyclable materials (such as tree-free paper and RPET clamshell packaging), to help reduce the amount of waste into the environment.
See? Prettier on the outside and the inside!
Eco Tools, the gorgeous eco-minded brand, is celebrating 10 years young and has re-vamped their extensive collection. They called it New Modern Eco Collection and the brushes have been redesigned, featuring tapered light-weight handles, ombre bristles and brighter ferrules.
The limited edition Women’s Empowerment Collection is composed of three sets: Glow for it, Prepped for change and Eye am courageous, each £19.99, available at ecotools.com and selected Boots and Superdrug.
And go on, support a woman like yourself (or like one in your life), by supporting The Girl Project. Only $5 will help provide school supplies to take a small – or big – girl through education.