Now, in my book, makeup and women empowerment go hand in hand. Makeup makes my outside look like I feel inside and ready to take on the world.
Think what you like of that. Haters will disagree and say that too pretty cannot be powerful. Thing again. It comes from within so suck it up.
And EcoTools is not only supporting female empowerment but also enabling it via their Women’s Empowerment Collections raising awareness (and money) for women’s education.
The #MyTrueBeauty campaign continues the brand’s commitment to Global Education by supporting Glamour’s The Girl Project with a $100,000 donation and the launch of 3 limited edition makeup brush collections raising awareness to the project’s work.
I was lucky enough to get my hands on the Glow for it collection, which comes with all the tools to unleash your glowing true beauty.
It comes with an angled powder (great for bronzer, blusher or highlighter), eye shadow applicator, pointed concealer (for spot on application), highlighting fan (glow, glow!), eye shading brushes and a pretty mini mirror reminding you to, well, just Glow for it, girl!
The EcoTool brushes are super soft, durable and extremely efficient tools. Their light-coloured bamboo handle is comfortable and the pink ferrules make this set super sweet.
Also, they are made of renewable and recyclable materials (such as tree-free paper and RPET clamshell packaging), to help reduce the amount of waste into the environment.
See? Prettier on the outside and the inside!
Eco Tools, the gorgeous eco-minded brand, is celebrating 10 years young and has re-vamped their extensive collection. They called it New Modern Eco Collection and the brushes have been redesigned, featuring tapered light-weight handles, ombre bristles and brighter ferrules.
The limited edition Women’s Empowerment Collection is composed of three sets: Glow for it, Prepped for change and Eye am courageous, each £19.99, available at ecotools.com and selected Boots and Superdrug.
And go on, support a woman like yourself (or like one in your life), by supporting The Girl Project. Only $5 will help provide school supplies to take a small – or big – girl through education.

Many a time I have raved about multi-use products. And every time I find one, well, I rave about it.
The new MultiTech line is very different from all the lot. First, all the brushes have the same shape, called Point, in different sizes, from XXXS to XXXL, plus a sponge.
Now, the design is sleek: monochrome with the brand in bright pink. The bristles are ever so soft, the brushes are packed with them and the shape really works in a multitude of ways. Plus, they are comfortable to grip.
The versatility of the shape really works: the L Point, a bit more tapered, will do well for highlighting and also blusher if angled.
I will stick with powder for XXXXL Point: one sweep covers a huge area. Great for a healthy sweep of bronzer. I see this being my hero for subtle body shimmer application in the summer, especially legs! It will fare really well with shimmer cream, and for those who use it, body foundation and cover ups.
When I left my dark ages of makeup and stopped using my fingers to apply makeup and finally started using brushes, there weren’t many options in the market.
Fast forward a few years (ok, maybe more than a few) and there are so many fantastically affordable options that it’s really hard to pick.
The On a Powder Trip Brush (£11.99) has a good weight to it, bristles are soft to touch and on the skin and it has a good amount of bristles that are not too floppy. The soft rubber handle is non slip and it has a little reminder of what kind of brush it is. It picks up, applies and blends powder very well.
The L.A.B.2 Just Face It Kabuki Brush (£11.99) is also great; it is well packed with bristles in a firm-ish dome and has great weight.
The Beyond a Shadow of a Doubt Brush (£4.99) eye shadow applicator is one of this bigger ones, which is great. It covers the lid efficiently with one sweep. Soft bristles are packed tightly for some firmness and feels very comfortable on the sensitive lid skin.
The Just Blending In Brush (£4.99), an eye shadow blender, is probably my least favourite, but that doesn’t mean it does I do not like and it does not serve a purpose.