Now, in my book, makeup and women empowerment go hand in hand. Makeup makes my outside look like I feel inside and ready to take on the world.
Think what you like of that. Haters will disagree and say that too pretty cannot be powerful. Thing again. It comes from within so suck it up.
And EcoTools is not only supporting female empowerment but also enabling it via their Women’s Empowerment Collections raising awareness (and money) for women’s education.
The #MyTrueBeauty campaign continues the brand’s commitment to Global Education by supporting Glamour’s The Girl Project with a $100,000 donation and the launch of 3 limited edition makeup brush collections raising awareness to the project’s work.
I was lucky enough to get my hands on the Glow for it collection, which comes with all the tools to unleash your glowing true beauty.
It comes with an angled powder (great for bronzer, blusher or highlighter), eye shadow applicator, pointed concealer (for spot on application), highlighting fan (glow, glow!), eye shading brushes and a pretty mini mirror reminding you to, well, just Glow for it, girl!
The EcoTool brushes are super soft, durable and extremely efficient tools. Their light-coloured bamboo handle is comfortable and the pink ferrules make this set super sweet.
Also, they are made of renewable and recyclable materials (such as tree-free paper and RPET clamshell packaging), to help reduce the amount of waste into the environment.
See? Prettier on the outside and the inside!
Eco Tools, the gorgeous eco-minded brand, is celebrating 10 years young and has re-vamped their extensive collection. They called it New Modern Eco Collection and the brushes have been redesigned, featuring tapered light-weight handles, ombre bristles and brighter ferrules.
The limited edition Women’s Empowerment Collection is composed of three sets: Glow for it, Prepped for change and Eye am courageous, each £19.99, available at ecotools.com and selected Boots and Superdrug.
And go on, support a woman like yourself (or like one in your life), by supporting The Girl Project. Only $5 will help provide school supplies to take a small – or big – girl through education.

The art of illumination – how to say no to an event titled like that?
Cushion makeup is all the rage at the moment and MUA has had its say on it, in the shape of gorgeous MUA LUXE Glow Beam Liquid Highlight Cushion.
I apply this after powdering my face, let it dry while I do my eye makeup and apply highlight powder on top for that extra pow!
Finally, the MUA LUXE Radiant Illumination kit, a more everyday product that doubles up quite nicely as eyeshadow.
Now, we must talk about the price. Nice packaging? Check. Quality product? Check. Great finish? Check. Tiny price tag? Check. What? Yes, that’s right.
Mentioned many times before, but always worth reiterating: every season, GOSH launches something that stays it me until the next season. Fact.
I’ll start with my favourite product in the collection, the Overnight Primer Oil Essence. It won my heart just for being an oil. However, it is an addition to the massive selection of primers that GOSH offers.
Still on the makeup/skincare territory, comes the Foundation Plus+. With a dewy coverage, this foundation and concealer in one also provide nourishment from liquid sea minerals, hyaluronic acid and bladderwrack seaweed.
Also for the face, there is the super practical Contour’n Strobe Kit. A massive disc with a pretty highlighter, a soft blusher, a pretty bronzer and a great contour shade, for only 12.99.
Moving on from skin, I have to talk about the Giant Pro Liner. This chubby eyeliner might seem impractical, but it’s a blessing for thicker lines – the way I like mine. The tip is just thin enough o produce a decent flick.
More on eyes, the Lash Sculpting Fibre Mascara contains fibres in its formula that attach to the lashes, offering super volume and length.
What about brows? Covered! Also with fibres, the Brow sculpting Fibre Gel is a all-in-one brow product, offering colour, filling, setting and boosting.
Of course, their superb Velvet Touch lipstick range gets some autumnal matt additions: Cinnamon, Cranberry, Grape and Purple.
Seventeen is one of those brands I’ve been familiar with for a while, but never actually tried anything from.
Their Define & Conquer count our kit is super slim and fits well in any makeup bag. The highlighter is light and matte, which makes a huge change from all the powder highlighters I use, which have some shimmer in. It does work well to lift the highlighted points very subtly, which I really liked.
The kit also comes with an easy-to-follow, straight forward guide for application.
The Skin WOW! Concealer is clearly a dupe for the YSL Touché Eclat, and works in the same way, to highlight and conceal.
The formula is less rich than the more expensive cousin, and that reflects a bit on the pigmentation and overall effect, but means it blends easier.