It is no secret I love bright colours. Although, like most of us, I fall back into black most of the time, I usually feel very comfortable being colourful.

60% of British women feel happier when wearing colour, but 79% are not confident enough to actually don the brights.

I can say I notice that quite a lot, especially when I wear brights; I always get comments such as “so summery”, “so bright”, “how colourful”, that carry in that tone that they do like it, but feel I am brave for wearing it.

Dove started, a while ago, a campaign to boost colour confidence, with the help of Invisible Dry deodorant, which won’t stain your blacks and other 99 colours!

And because it is one of my favourites, of course I’ve been using it for a while: you can read my full review here.

You can rest assured you are protected, your armpits are kept soft and you won’t have marks on your favourite colourful attire.

Dove Dress of 100 Colours Revealed at Goodwood Ladies’ Day

This summer, Dove got together with Gok Wan, who is a fabulous advocate for body confidence, to create a bespoke dress featuring 100 colours, to inspire women to be more colour -confident.

The dress was revelead at the Goodwood races, and I was there displaying all my colour confidence and looking for inspired looks.

We stayed at box number 1 with fabulous views of the races and I might even have made some money!

Colour confidence expert Annie Ashdown gives us some tips, if you are still a bit shy about embracing colour in your life:

• replace your socks for a colourful pair. I am into pop socks at the moment, and they makey it really easy to add a touch of colour.
• wear turquoise – it’s the confidence colour!
• magenta is powerful – the perfect choice for that business meeting!
• gold says you have high standards; it’s high time you donned those skinny golden heels.

Dove Invisible Dry is available from retailers nationwide and costs £2.39 (50ml roll-on), £32.79 (compressed 75ml) and £3.79 (compressed 125ml).

This post contains PR samples. This review, however, is based on my experience with the product and reflects my honest opinion on them.